Technology Adoption Barriers Survey.

Know the Barriers, Break the Barriers:

  • Barriers to technology adoption negatively affect competitive advantage within industries.
  • Without effective and continuous technology adoption, enterprises risk loss in market share, global competitiveness, and even obsolescence.
  • There’s a continuous need for updated insights, especially from senior leadership, who are key decision-makers.
TAKE THE TABS

Technology Adoption Barriers Survey (TABS)

Taking the TABS survey now is a direct way to benefit your organization and contribute to a wider understanding of technology adoption. By sharing your unique perspective as a senior leader, you provide invaluable insights that help identify the most common barriers organizations face when adopting new technologies.

Completing the survey offers you a structured chance to reflect on your own organization’s technology challenges and strengths. In return for your participation, you will receive summary reports and key findings from the combined data. These insights will serve as valuable benchmarks, offering you a clearer picture of trends and challenges relevant to your industry and role. Your input directly helps to create a deeper and more current understanding of how technology adoption succeeds, ultimately leading to more effective strategies, better organizational performance, and greater value from technology investments for organizations like yours. This project is designed to provide ongoing value with new insights shared annually.

Take The Survey Now (In Draft)

How You Can Get Involved

Call or Text Clarke Moyer at

520-222-8104

Support technology adoption research through participation, funding, or volunteering.

Donate to the general fund

This is the general fund to help the survey run and maintain the listings for the annual survey participants.

Donate as a Sponsor

Sponsorship is a great way to contribute to research and support our business insights.

Become a Supporting Researcher

We need more than money to run the survey we need people and skills like yours. Volunteer today to help.

Surveys Completed

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What We Do

At TABS (Technology Adoption Barriers Survey), we conduct essential research to help organizations navigate the complexities of technology adoption and maintain their competitive edge. Our core mission is to develop a deeper and more current understanding of the multifaceted challenges and organizational competencies that shape the success of technology adoption initiatives.

By collecting and analyzing these insights, TABS aims to provide empirically grounded findings that offer practical value to organizations like yours. Our research is designed to:

  • Help leaders identify and prioritize key areas for intervention to overcome adoption barriers.
  • Enable organizations to benchmark their readiness and capability maturity against aggregated data.
  • Inform the development of targeted strategies to enhance workforce skills, improve IT infrastructure, foster a more adaptive culture, and strengthen governance mechanisms.

Ultimately, our work contributes to more successful technology implementations, thereby improving organizational performance, innovation, and the realization of value from technology investments. We are committed to providing ongoing value with plans for annual dissemination of our findings.

Our Mission

Our mission at TABS (Technology Adoption Barriers Survey) is to advance the understanding and practice of technology adoption within organizations. We aim to address the critical problem that barriers to technology adoption can negatively affect an enterprise’s ability to obtain or maintain competitive advantage, potentially leading to loss of market share or even obsolescence.

  • Assessment of Organizational Technology Readiness: We evaluate an organization’s current capabilities and preparedness to effectively leverage new technologies. This assessment covers multiple dimensions, such as the clarity of leadership’s vision for technology, alignment of technology strategy with organizational goals, effectiveness of IT governance structures, cultural openness to change, availability of skilled personnel, adequacy of IT infrastructure, and maturity of data governance policies.
  • Exploration of Organizational Capability Maturity: We assess the perceived maturity of key organizational capabilities that underpin successful technology adoption and overall performance. These capabilities include IT investment and value management, IT-enabled organizational innovation, process management and standardization, data governance and analytics for decision-making, technology risk and resilience management, strategic IT planning and enterprise architecture, workforce capability and talent development, and change leadership and adoption management.

By systematically gathering and analyzing these perspectives, TABS provides empirically grounded insights that offer practical value to organizations. Our findings are designed to help leaders identify and prioritize key areas for intervention, enable benchmarking, and inform targeted development strategies.

Give It To Me Simple

Ultimately, our mission is to contribute to more successful technology implementations, improved organizational performance, fostered innovation, and greater realization of value from technology investments for organizations across various sectors. We are committed to providing ongoing value through the planned annual dissemination of our findings, tracking trends in technology adoption dynamics over time.