Privacy Policy

Effective Date: 12-07-2025

  1. Introduction

At Technology Adoption Barriers Survey (TABS), accessible from https://technologyadoptionbarriers.org, your privacy is one of our primary concerns. This Privacy Policy document contains types of information we collect and record, and how we use it. By using our website, you hereby consent to our Privacy Policy and agree to its terms.

  1. Who We Are

Our website address is: https://technologyadoptionbarriers.org

  1. Information We Collect

3.1. Cookies

Our website uses cookies to enhance your browsing experience:

  • Cookie Consent Preference: We store your cookie consent choice so we do not ask again on every visit. This cookie is kept until you clear your browser data.
  • Analytics Cookies: If you consent, we use Google Analytics, Microsoft Clarity, and Google Tag Manager cookies to understand how visitors use the site. These cookies collect anonymized usage data and are only set after you accept analytics in our cookie consent banner.

3.4. Microsoft Forms - Application Forms

We use Microsoft Forms (forms.office.com) for our research project application process. When you submit an application through our website:

  • Data Collected: Information you provide in the application form (name, email, organization details, etc.)
  • Third-Party Processing: Microsoft Forms is a service provided by Microsoft Corporation. Your form submissions are processed according to Microsoft's privacy policies.
  • Additional Third-Party Services: Microsoft Forms may use additional services (including HubSpot) for form analytics and feedback collection. These are controlled by Microsoft, not Technology Adoption Barriers Survey (TABS).
  • Privacy Policy: Review Microsoft's privacy practices at https://privacy.microsoft.com/

3.5. Embedded Content from Other Websites

Articles on this site may include embedded content (e.g., videos, images, articles). Embedded content from other websites behaves as if you have visited the other website directly. These websites may:

  • Collect data about you.
  • Use cookies.
  • Embed additional third-party tracking.
  • Monitor your interaction with the embedded content, including tracking your interaction if you have an account and are logged in to that website.

  1. How We Use Your Information

We use the collected information for various purposes:

  • To Operate and Maintain Our Website: Ensuring smooth functionality and user experience.
  • To Improve Customer Service: Your information helps us respond to your requests and support needs more efficiently.
  • To Personalize User Experience: Understanding how our users utilize the services and resources provided.
  • To Process Transactions: Information provided during transactions is used strictly for order processing.
  • To Send Periodic Emails: Using the email address to send information and updates pertaining to your interests.

  1. Who We Share Your Data With

We respect your privacy and do not sell, trade, or rent your personal identification information to others. However:

  • Service Providers: We may share your information with third-party service providers to help us operate our website or administer activities on our behalf, such as sending out newsletters or surveys.
  • Legal Obligations: We may disclose your information if required to do so by law or in response to valid requests by public authorities.

  1. Data Retention

6.1. Survey and Research Data

  • Retention Period: Survey responses and research participation data are retained for the duration of the research project and any subsequent analysis periods required by academic standards.

6.2. Analytics Data

  • Analytics Data: Anonymized analytics data collected through Google Analytics and Microsoft Clarity is retained according to each provider's default retention policies.
  • Contact Information: If you contact us directly, we retain your correspondence for as long as necessary to respond and for our records.

  1. Your Rights Over Your Data

You have the following data protection rights:

  • Access and Portability: Request a copy of the personal data we hold about you.
  • Correction: Request that we correct any personal information if it is inaccurate or incomplete.
  • Erasure: Request that we erase your personal data, under certain conditions.
  • Restrict Processing: Object to our processing of your personal data, under certain conditions.
  • Withdraw Consent: Withdraw your consent at any time where we relied on your consent to process your personal information.

To exercise these rights, please contact us at 520-222-8104.

  1. Security Measures

We implement a variety of security measures to maintain the safety of your personal information:

  • Secure Socket Layer (SSL) Technology: To encrypt sensitive information transmitted online.
  • Access Controls: Limited access to your personal data to those employees, agents, contractors, and other third parties who have a business need to know.
  • Regular Security Audits: To identify and address potential vulnerabilities.

However, please note that no method of transmission over the Internet or method of electronic storage is 100% secure.

  1. Third-Party Links

Our website may contain links to external sites that are not operated by us. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services. We encourage you to review the Privacy Policy of every site you visit.

  1. Children’s Privacy

Protecting the privacy of young children is especially important:

  • Age Restrictions: Our services are not intended for individuals under the age of 13.
  • Parental Consent: We do not knowingly collect personal information from children under 13 without parental consent. If you believe we might have any information from or about a child under 13, please contact us immediately.

  1. International Data Transfers

Your information may be transferred to—and maintained on—computers located outside of your state, province, country, or other governmental jurisdiction where data protection laws may differ:

  • Consent to Transfer: Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.
  • Compliance with Laws: We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy.

  1. Changes to This Privacy Policy

We may update our Privacy Policy from time to time:

  • Notification of Changes: Any changes will be posted on this page with an updated effective date.
  • Review Periodically: We encourage users to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect.

  1. Contact Us

If you have any questions about this Privacy Policy, please contact us:

  1. Additional Information

14.1. Data Protection Officer

We have appointed a Data Protection Officer (DPO) responsible for overseeing questions in relation to this Privacy Policy:

Your trust matters to us, and we are committed to protecting your personal information and using it responsibly.